Rin Mosher

Posts by Rin Mosher

How Product Sampling Can Drive Ecommerce Sales Success

Product sampling for ecommerce

Is the secret to boosting your ecommerce sales giving products away for free? It may seem counterintuitive, but product sampling can be a great way to encourage purchases and establish strong customer relationships. It’s becoming especially valuable in the highly competitive ecommerce …

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What Is Economic Order Quantity and How to Calculate It

Economic order quantity

Inventory is one of the most important elements of any business. Finding the balance between having enough inventory to meet demand without overspending on excess stock is a constant challenge for businesses of all sizes. The concept of Economic Order Quantity (EOQ) helps tackle this …

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What Is Dimensional Weight, and How Do You Calculate It?

What is dimensional weight

The dimensional weight (DIM) based pricing system, which uses the measurements and volume of a package to determine shipping fees, has become standard in the shipping industry — which means you might be overpaying on shipping costs if you’re not using the optimal packaging sizes. This …

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How to Sell On Facebook as a Business In 2024

How to sell on Facebook as a business

Facebook has continuously been the world’s most popular social media platform, with over 3 billion people using it monthly. And with the integration of the ecommerce feature known as Facebook Shops on the platform, more and more ecommerce businesses around the world are looking for an …

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Fulfillment Center vs. Warehouse: What's the Difference?

From 'third-party logistics company' to 'order processing facility' to 'distribution center,' discussions about ecommerce fulfillment involve many similarly-sounding terms. If you’re not in the know, one of the most confusing comparisons might be the differences between a fulfillment …

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How to Create an Effective Ecommerce Returns Policy

Ecommerce returns policy

Every online shopper faces the reality of needing to return an order at some point. Ecommerce returns policies go a long way in ensuring a seamless experience by providing directions on how packages can be sent back, terms for refunds, rules for exchanges, and more. This is much more …

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How to Reduce Cart Abandonment In Ecommerce

Reduce cart abandonment

Shopping cart abandonment is a natural part of the online buying process. Consumers bail on purchases for a number of reasons, ranging from cold feet to cumbersome checkout design. However, high cart abandonment rates might signal issues that are leading your ecommerce business to los …

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How To Use the Weighted Average Cost Method for Inventory

How to calculate weighted average cost for inventory

Proper inventory management is critical for ecommerce fulfillment, involving significant time and resources to ensure accurate accounting and efficient processing. Streamlining it through accurate tracking is essential — but valuing your inventory accurately is equally crucial. The We …

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Product SEO: Best Practices for Ecommerce

Are the product pages on your ecommerce website crafted with search engine optimization (SEO) in mind? If not, they might not be reaching their full potential. Acting as the virtual salespeople of an online store, product pages are only able to do their job when they're in front of cu …

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What Is Order Fulfillment In Ecommerce?

Order fulfillment in ecommerce

Order fulfillment in commerce is a difficult but necessary element of success. Get it right, and you’ve got a world of opportunities at your feet. Get it wrong, and the resulting late deliveries, incorrect orders, and overhead costs will kill your growth.

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