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Ecommerce SMS Marketing: A Game Changer for Your Business
by Shipfusion Team on Jun. 13, 2025
Email overload. Algorithmic social media. Fatigue from retargeting ads. In a digital environment saturated with marketing noise, ecommerce SMS marketing breaks through. With 82% open rates and most messages read within minutes, it gives ecommerce operators something every channel prom …
Understanding De Minimis Meaning and Impact
by Shipfusion Team on Jun. 12, 2025
Shipping internationally opens up new markets, customers, and revenue, but it also introduces new rules. As a business owner, few things should matter more to you than de minimis meaning in ecommerce. It’s a threshold that can shape pricing strategies, fulfillment routing, and custome …
Partially Outsourcing Fulfillment: A Smart Move or Strategic Mistake?
by Rin Mosher on Jun. 11, 2025
Anyone who’s seen a horror movie knows the classic mistake: splitting up. In ecommerce, partially outsourced fulfillment sometimes gets the same treatment. Managing part of your fulfillment in-house while outsourcing the rest can sound like you’re asking for trouble – more complexity, …
What is Dropshipping? A Guide for Ecommerce Entrepreneurs
by Shipfusion Team on Jun. 11, 2025
For many entrepreneurs, dropshipping represents the easiest path to launching an ecommerce business. It eliminates the need to hold inventory, simplifies upfront investment, and offers flexibility for testing products quickly. But what is dropshipping like? The model comes with trade- …
How to Create a FedEx Prepaid Shipping Label: A Step-by-Step Guide
by Shipfusion Team on Jun. 11, 2025
FedEx prepaid shipping labels offer businesses and individuals a convenient way to manage shipments without requiring payment at the time of drop-off. Prepaid labels streamline the shipping process by allowing senders to pay in advance, print a label, and prepare the package before he …
Mastering Management for Supply Chain: Strategies for Success
by Shipfusion Team on Jun. 10, 2025
Strong management for supply chain operations is a survival requirement for ecommerce brands. As customer expectations accelerate, delivery timelines shrink, and inventory risks grow, your ability to manage supply chain complexity often determines whether your business scales—or stall …
6 Shopify Alternatives for 2025
by Rin Mosher on Jun. 6, 2025
From niche subscription startups to high-volume multi-channel brands, every ecommerce business is looking for the right platform fit. But the definition of a “perfect match” depends on your size, tech stack, and selling strategy, and what works for one brand might be completely wrong …
Social Media 101: A Comprehensive Guide for Ecommerce Brands
by Shipfusion Team on Jun. 5, 2025
From enabling customer engagement to driving traffic, social platforms offer a low-barrier, high-reward avenue for brand building and sales. But success requires more than presence; it takes strategy. That's what this guide to social media 101 for ecommerce brands provides. Together, …
The Difference Between Ecommerce Platform and Marketplace Sales
by Shipfusion Team on Jun. 4, 2025
For any business owner navigating online sales, understanding the difference between ecommerce platform and marketplace options isn't just academic impacts how you build your brand, connect with customers, and scale sustainably. Although both models enable online sales, they offer fun …
What’s the Difference Between a Supply Chain and a Value Chain?
by Shipfusion Team on Jun. 3, 2025
Every ecommerce business owner knows that achieving operational efficiency is key to sustaining growth and maximizing profits. But to do this effectively, understanding the dynamics behind the systems that drive your business is critical. One relationship – the difference between a su …